Lady Gatsby is a fashion inspired stationery design studio founded by watercolor illustrator Martha Muthoni in Los Angeles, California. In the land of smartphones and emoji-littered text messages, Martha’s idea was simple – make sure the days of handwritten “thank you” and “thinking of you” stay in style. Lady Gatsby seeks to create paper goods that double as fashion art, bring joy and beauty – but still require good, old-fashioned stamp licking. Use them for all occasions or any time of year because there’s nothing quite like receiving or sending a beautiful card in the mail.